A Thoughtful Place to Start Your Hair Journey
If you’re here, you’re probably trying to figure out what to do next.
For some, it’s new hair loss and a lot of unknowns.
For others, it’s something you’ve been dealing with for a while, but you’re ready for a better solution. Sometimes it’s about getting back to feeling like yourself. And sometimes, it’s the first time you’re seeing a version of yourself you’ve always wanted.
Wherever you are in that, you’re in the right place.
A calm, private place to start…
We work with women at all different stages.
Thinning hair, alopecia, medical hair loss, or simply wanting more fullness and ease.
Our approach is simple. We listen first.
Appointments take place in a private wig room where you can take your time, ask questions, and try things on without feeling rushed or on display. Some clients want a lot of guidance. Others already have a sense of what they’re looking for. We meet you where you are.
“A lot of times it’s not about starting over, it’s about refining what you already have. A simple cut, a little color, or adjusting the fit can completely change how a wig looks and feels.”
In-person and remote options
There’s no one way to do this. You can choose what feels right for you
Custom Wigs
A fully personalized process where we design your wig around you.
Color, density, fit, and cut are all tailored in person so it feels natural and comfortable.
Ready to Wear Wigs Available Online or In-Studio
A curated collection of wigs designed to look natural and be easy to wear. These can be worn as-is or brought in later for additional customization.
Wigs of the Week
One-of-a-kind wigs, released weekly at a special price.
These are already made and ready to go, so there’s no wait.
A La Carte Maintenance Wig Services
If you already have a wig and want to make it feel more like your own, we offer a range of a la carte services including cutting, styling, custom color, fitting, and how-to-wear guidance. You can book exactly what you need, when you need it.
A gentle process, at your pace
You don’t need to have this all figured out before you come in.
Some clients walk in feeling unsure. Some are ready to make a decision. Some just want to see what’s possible.
We’ll walk you through it, step by step, and help you find what feels right for you.
When you’re ready
Start with a consultation if you’re unsure.
If you’re ready to try something now, shop our ready-to-wear wigs.
There’s no pressure either way.
Private appointments available for custom wigs & maintenance appointments
Custom color and fitting available
Insurance guidance
Founder b.LUXE Hair and Makeup Studio
Heather Cohen
“That’s always the goal. When everything is done right, it should look like your own hair. No one should know it’s a wig, and it should feel comfortable enough to wear all day without thinking about it.”
Wig specialists in Medway, helping women across Boston, MetroWest and New England, feel like themselves again through natural-looking wigs and toppers.
“Will it actually look natural?”
Reviews & Praise
“I brought a family member into the salon to meet with Heather and purchase a wig. Heather was wonderful and kind.
Her knowledge and eye for perfection helped us with the most beautiful, natural looking wig. We highly recommend bLUXE Salon. Especially Heather!”
“What to say about b.LUXE and Heather. Her knowledge and experience with helping women “enhance” their hair is impressive.
She is professional, compassionate and determined to see that her clients have an unparalleled experience. I’m grateful to have landed in her chair!”
“I had a great experience with Heather! She helped me with refreshing a wig topper. She shared techniques and products to help with maintenance and offered suggestions for a future purchase. The salon is gorgeous with a room dedicated for just wigs/toppers. Such a comfortable and welcoming atmosphere. Thank you Heather, I will be back when I’m ready for a new topper!”
A very special review…
“There could never be enough beautiful words to say about this location and Heather, the owner and The most amazing hearted human that I have ever met in my life. I’m currently going through stage for cancer and I reached out to Heather in desperation after having searched for months for a quality wig and someone who really cares and is passionate about helping me navigate this journey and new normal.
Not only was Heather immediately responsive but she went above and beyond to make me feel comfortable and heard. I explained to her that I had an upcoming benefit and needed a wig in a very fast fashion - not only did she have a full stock of the most beautiful wigs I’ve ever seen but she took hours showing me how to wear, install, properly fit, take care of and all the above. She even informed me that my insurance would cover a portion and even facilitated that process for me.”
“I am mind blown by her kindness, her passion and her knowledge. I will never go anywhere else again. And I can’t even begin to explain how beautiful her location is. You feel nothing but love immediately when you walk in. Her staff treat her like she is a queen and a friend at the same time which means you know she’s a great boss and treats her employees very well. It was a Wednesday evening and it was packed in there full of smiling faces, laughing employees. I loved every second of it!!!!!”